About
Report Rover™ was built by a small business for a small business.

The orgin story
Built Out of Necessity
Report Rover™ wasn’t created in a vacuum. It was built in-house by the marketing and tech team at FifthColor—a growing agency that needed a better way to uncover hidden website leads. At the time, we had just 7 employees and big goals.
We knew potential customers were visiting our website—but we had no way of knowing who they were or what they cared about. So, we built a tool that changed everything.
The Growth
Powered by the Data
Almost a century ago, our doors opened as a small community print shop. Today, we’ve evolved into an independent, full-service, omni-channel marketing agency and a leader in commercial printing—a direct result of developing and using Report Rover™.
Our roots keep us grounded, but our innovation keeps us moving forward.
The Growth
Powered by the Data
Almost a century ago, our doors opened as a small community print shop. Today, we’ve evolved into an independent, full-service, omni-channel marketing agency and a leader in commercial printing—a direct result of developing and using Report Rover™.
Our roots keep us grounded, but our innovation keeps us moving forward.
From Internal Tool to Industry Solution
We realized we weren’t the only business struggling with missed lead opportunities. So, we turned Report Rover™ into a product anyone can use—especially businesses without big marketing teams or complicated tech. If you’ve got a website, you deserve to know who’s engaging with it.
The Mission
Leveling the Playing Field
Report Rover™ is designed to make it easy and affordable to see who’s engaging with your website—and follow up with the right prospects. Whether you’re a small business owner or a lean marketing team, this tool gives you the power to compete—and win.
The Result
Smart Software, Real Growth
We’re not another tech startup with investor buzz—we’re a team that used this software to scale our own business. Now we’re here to help you do the same.

















